Adduro
Adduro runs streaming TV advertising for brands that want to see where their money goes. Its own platform buys the ad space, and a strategist runs every campaign and reports on what the spend did for the business. We made a TV commercial starring Adduro's founder, Brandt Bodamer, and we've kept making videos with the company since.
The Decoder
Adduro's well-funded competitors hire celebrities to make streaming TV feel like a safe bet. Adduro is self-funded, and its buyers are marketers who see through a famous face and are tired of vendor jargon. So we made the founder the spokesperson. In The Decoder, Brandt turns up whenever a media vendor starts talking and translates the pitch into plain English.
We shot it in a day in a New York office and finished it like a much bigger production, so Adduro would look as established as anyone it competes with. We cut it to a 60, a 30 and 15s for social, and it ran on CTV through Adduro's own platform, so the product delivered its own ad.
Rivi launch
When Adduro launched Rivi, its real-time intelligent voice insertion, we made the launch videos, one for car dealers and one for online stores. Both show the idea in a single ad: the brand approves its script once, and Rivi reads in the live details, like the model, the color or the offer, in the same voice.
Video content
In 2026 Adduro went after the law firms that spend heavily on TV, so we pitched them in courtroom terms: "You wouldn't walk into court without evidence. So why are you buying ads without it?" We built the 30-second spot from type, maps and data for Adduro's booth at a mass torts conference, then recut it for use after the show and again for personal injury firms.
Sizzle reel
When Adduro sponsored the Digital Marketing World Forum North America in New York, we cut the event into a 30-second sizzle reel.
Behind the scenes
“Effortless process. Exceptional results. What Trash was able to pull off on a tight budget was nothing short of amazing.”
